The CHOOKII trucker was sparked by a simple desire…
Our founder, Brooke (affectionately known as Chookii since childhood) was an Australian bride tying the knot in Las Vegas. She wanted to gift her wedding guests, most of whom had travelled from numerous international locations, something fun, functional and full of heart. Not just a STYLISH souvenir, but a wearable hat infused with the electric energy of the destination.
When nothing on the market quite captured the spirit Brooke imagined, she made her own: A trucker hat inspired by the old skool nostalgia and neon lights of Las Vegas.
The hats were a winner and it wasn’t long before strangers on the Strip, poolside guests and late-night revellers wANTED one of their own.
What began as a keepsake has since evolved into a growing collection, with each hat a tribute to the cities we call home, the places we explore and the travels that connect us.
Every CHOOKII patch proudly celebrates a destination (city, state or country), capturing the essence of THE place in a way that’s stylish, spirited, and unforgettable. THE PATCH IS set against a bold foam trucker with Every design having its own distinct colour way, ensuring no two destinations look alike.
